by Jesse Razo
TIME
Fulfill orders on time – Build trust by always delivering as promised. Answer questions promptly – Fast, helpful responses enhance trust. Respond to complaints quickly and effectively – Turn problems into positive experiences.
Personalization
Follow up with personalized emails – Show that you care about their experience. Send a book with a personal note – Curate content relevant to their interests. Celebrate customer birthdays or anniversaries – Make personal connections. Acknowledge milestones like years as a customer – Show that you notice and care. Send personalized address labels – Make your customers feel unique. Call them just to say thank you – Make them feel appreciated. Send a handwritten thank you note – A personal touch that stands out. Feature customers on your website – Give them a moment in the spotlight. Make a donation on their behalf – Align with their values. Plant a tree in their honor – Give back in a meaningful way. Meet customers in their cities – Go the extra mile when you’re in town. Invite customers for lunch at your office – Get their feedback in person. Show them how you’ve implemented their feedback – Prove that you’re listening. Hire them for collaboration – Customers can become partners. Pre-order exclusive items for them – Make them feel like insiders. Create a custom experience – Offer them something truly tailored to their needs.
Incentives
Send a $5 gift card with every purchase – A small gesture that feels big. Provide surprise discounts – Unexpected savings make customers feel valued. Host exclusive shopping hours or offer special prizes – Make them feel like VIPs. Offer a gift card for your store or website – Encourage another purchase. Send a gift card for a car wash or local service – Simple, useful, and thoughtful. Offer free gift wrapping for special occasions – It’s the little things that matter. Provide a product makeover – Show your commitment to improvement. Offer limited edition products – Make your best customers feel exclusive. Invite them to test new products – Engage them in your innovation process. Give them a sneak peek of future offers – Keep them excited for what’s next.
Bonuses & Rewards
Start a loyalty or rewards program – Encourage repeat purchases with rewards. Send a pizza or pizza gift card – A fun way to surprise your customers. Throw a customer appreciation event – Celebrate them! Reward customers who engage with your brand online – Strengthen the relationship. Name a star after their company – A creative and unique recognition. Send a box of office supplies – Useful gifts go a long way. Send them a Payday candy bar – A sweet way to say thank you. Offer group/bulk order discounts – Make large orders easier. Follow them on social media – Engage with your customers where they are. Give bonus items – Add a surprise to their order. Offer product samples – Introduce them to new products. Give a night out at the movies – Add fun to their experience. Include a lottery ticket with each purchase – Add a little excitement. Send cookies, fruit, or flowers – Brighten their day with a thoughtful gift. Randomly upgrade customers to premium products – Surprise them with an upgrade. Provide unique swag – Send custom items tailored to their interests. Send a free song download – Small, personalized gifts make a big difference. Upgrade shipping to priority mail – Show you value their time. Gift an inexpensive photo album – Help them store their memories. Send a travel mug filled with tea – Keep them warm and remind them of your brand. Provide an auto-ship discount – Make their repeat orders seamless.